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Yichang Tea Group Participates in Hong Kong International Tea Fair

Published by George Hu.

27th September 2023.


From August 17th to 19th, 2023, Yichang Tea Group successfully participated in the Hong Kong International Tea Fair held in Hong Kong. This offline exhibition was the first of its kind held after the pandemic and attracted a total of 150 exhibitors, including participants from Sri Lanka, Kenya, local Hong Kong companies, and other exhibitors from tea-producing regions in mainland China.

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The Hong Kong International Tea Fair has always been an important exhibition for companies to expand their global business and promote Hong Kong's tea culture. Over the years, the tea fair has achieved great success in raising awareness of Hong Kong-style milk tea and is now recognised as one of Hong Kong's intangible cultural heritage. This exhibition provided a platform for tea industry professionals to engage in deep discussions. Through communication with other exhibitors, we gained insights into the current state of the tea market and future development trends. This allows us to improve the technical content of our products, adjust and enhance our product structure, and lay the foundation for producing high-quality products. At the same time, the exhibition also provided important guidance for improving exports and identifying export directions.

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Through the promotional events held during the fair, Yichang Tea Group showcased our company image and products to the people of Hong Kong and our tea industry peers for the first time, receiving positive feedback. Through interactions with Hong Kong tea companies and industry peers, we gained a deeper understanding of the Hong Kong tea market and identified key potential customers. During the Hong Kong International Tea Fair, we received and visited 26 clients, laying a solid foundation for future collaborations. This exhibition also provided an opportunity to learn about the supply chain information from other tea-producing regions worldwide. We consulted tea companies from Sri Lanka, Kenya, Vietnam, India, and other countries, collecting information for tea extraction materials, tea blend ingredients, fresh tea base materials, and bulk tea exports. We brought back tea samples and product information. With the help of this exhibition, we deepened the industry's understanding of Yichang Tea Group and prepared for future market development.

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The Hong Kong International Tea Fair provides a valuable platform for tea industry professionals to exchange knowledge. We will continue to work hard to consolidate the achievements of the exhibition, strengthen cooperation with Hong Kong tea traders, expand the Hong Kong market, and explore the global tea supply chain to open up broader prospects for the development of Yichang Tea Group.

Tea deep processing business:

As the main product of Yichang Tea Group 's deep processing plate, tea concentrate currently has black tea, green tea, oolong tea, flower tea and other categories. High-quality raw materials are selected, extracted and concentrated by high-tech extraction and concentration, with excellent quality and green health, It can be added to any food that needs tea flavour, such as tea beverage series, juice, candy and so on.


About Yichang Tea Group:

Yichang Tea Group Co., Ltd. (Yicha Group), founded in July 2022, is a wholly owned subsidiary of Angel Group, with a registered capital of 300 million yuan. With capital as the link, Yichang Tea Group integrates local tea industry resources in a market-oriented way and further improves industrial concentration and market competitiveness to build an industry leading enterprise.

Premium tea business:

Yichang Group gradually holds Yihong, Caihua, Xiao’s and other well-known local tea enterprises and integrates local tea resources to form an overall advantage. We will improve the layout of green tea, black tea and other popular and high-end famous tea product lines. And the company uses and integrates the existing channels of Angel Group and the original channels for purchasing tea enterprises to continuously promote the sales in the provincial market, and on this basis, takes advantage of the opportunities to expand the market outside the province and overseas famous and high-quality tea market.

For more media information, please contact:

Yichang Tea Group

Yichang, Hubei, China

Jimmy Fu

Tel.: +86 15207201087

Email: fujh@angelyeast.com

en.angelyeast.com

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