To celebrate the 75th anniversary of diplomatic relations between China and Mongolia, the exhibition “The Great Tea Route” was inaugurated at the National Museum of Mongolia in Ulan Bator on September 4, 2024. The exhibition is guided by the Hubei Provincial Department of Culture and Tourism and the China Cultural Center in Ulan Bator and is jointly hosted by the Hubei Provincial Museum, the World Heritage Office for the Chinese Section of the Great Tea Route, and the National Museum of Mongolia.
Exhibition Highlights
The exhibition features three main sections: “Homeland of Tea,” “Tea and the World,” and “Inheritance and Preservation.” Through photographs, artifacts, and multimedia displays, it vividly portrays the historical and cultural exchange along the Tea Route. A highlight of the exhibition is Hubei’s Qingzhuan Tea, which showcases its unique production techniques and rich cultural heritage. The exhibition will run until October 3, offering the public a valuable opportunity to explore the Tea Road and its surrounding cultures.
Role of Yichang Tea Group
In this significant anniversary year, Yichang Tea Group has played a pivotal role in the exhibition. YiHong GongFu Black Tea, representing the “The Exchange of Sheep and Tea” initiative of 2020, shines as a centerpiece of the exhibition and symbolizes the friendship between China and Mongolia, adding substantial cultural and historical value to the event.
A wholly-owned subsidiary of Angel Yeast, Yichang Tea Group was established in August 2022. As its brand philosophy focuses on the long history of traditional tea with fragrance, the company has evolved into a modern tea enterprise integrating tea cultivation, processing, research, sales, and cultural promotion.
Significance of the Exhibition
During the opening ceremony, officials from China and Mongolia highlighted the Tea Route’s crucial role in enhancing regional commerce and cultural exchange, emphasizing the importance of its World Heritage application for preserving cultural heritage. Tea, a major Chinese export, holds significant historical importance and represents a vital international trade route and cultural exchange corridor between Eurasia.
Tea deep processing business
As the main product of Yichang Tea Group 's deep processing plate, tea concentrate currently has black tea, green tea, oolong tea, flower tea and other categories. High-quality raw materials are selected, extracted and concentrated by high-tech extraction and concentration, with excellent quality and green health, It can be added to any food that needs tea flavour, such as tea beverage series, juice, candy and so on.
Tea intensive processing business
Instant tea: primary leaves are selected from the national high-quality tea producing areas, and deeply processed by modern high-tech. The products are widely used in tea drinks, dietary supplements, catering drinks and other fields. The tea has strong fragrance and mellow taste, which can be widely used in food formulation.
Matcha powder: products are made from high-quality Matcha raw materials by traditional steam bleaching and stone grinding. The appearance is green, delicate and fragrant. Products are widely used in all kinds of baked bread, cake, biscuit, moon cake and other foods, as well as dairy products, cold food, bean products, beverages, health food, daily chemical products and many others.
About Yichang Tea Group
Yichang Tea Group Co., Ltd. (Yicha Group), founded in July 2022, is a wholly owned subsidiary of Angel Group, with a registered capital of 300 million yuan. With capital as the link, Yichang Tea Group integrates local tea industry resources in a market-oriented way and further improves industrial concentration and market competitiveness to build an industry leading enterprise.
Premium tea business
Yichang Group gradually holds Yihong, Caihua, Xiao’s and other well-known local tea enterprises and integrates local tea resources to form an overall advantage. We will improve the layout of green tea, black tea and other popular and high-end famous tea product lines. And the company uses and integrates the existing channels of Angel Group and the original channels for purchasing tea enterprises to continuously promote the sales in the provincial market, and on this basis, takes advantage of the opportunities to expand the market outside the province and overseas famous and high-quality tea market.
For more media information, please contact:
Yichang Tea Group
Yichang, Hubei, China
Jimmy Fu
Tel.: +86 15207201087
Email: fujh@angelyeast.com