Angel Yeast at the Cairo Food Fair
by Zoe Yang
From December 9 to 11, the fifth Food Africa Cairo was held in the new international exhibition hall in Cairo, Egypt. As the most concerned local food enterprise, Angel Yeast has become the highlight of this exhibition.
The exhibition successfully attracted 350 companies from more than 30 countries, with over 20,000 visitors. Yeast & baking and YE Division of Angel Yeast participated in the exhibition. The Prime Minister of Egypt and the counselor of the Chinese Embassy visited the Angel booth, enquired about Angel’s development and operation in Egypt, and fully affirmed that Angel always maintain the purpose of serving the Egyptian economy.
As the gold medal sponsor of this exhibition, Angel Yeast has attracted much attention from customers. With the combination of “yeast + food raw materials”, the brand image of Angel Yeast has been improved. The representative of the company was interviewed by the local media. An Egyptian online celebrity with millions of followers interacted with Angel Yeast’s technicians on local social media, and this became the main content of his video, with over 10,000 visitors on that day.